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The principles underlying the Swish
I totally agree with Steve Andreas that it is vital to understand the principles underlying the NLP patterns. Once you understand these principles, you can step out of the confines of the ‘steps of the pattern’ mind-set, and enter the dance of change with your client. This is why we write our NLP Mastery books to fully explore the principles underlying each of the core NLP patterns (including ‘NLP Mastery: The Swish’ by Jess Marion and Shawn Carson).
Therefore I will re-analyze each of the videos Steve Andreas critiques, but with the intention of pointing out how these videos reveal some of these principles, especially where they vary from the “standard” swish Steve Andreas describes, i.e. from the perspective of ‘what is right’ rather than ‘what is wrong’ with the videos.
Before we get to that, I would like to point out a few areas of disagreement that I have with Steve’s discussion in his “Background” section.
What is a ‘swish’???
Steve defines the swish as “a rapid way to change any troublesome habit or other unwanted response”, and it’s certainly the case that the swish was originally described in the contexts of problems such as smoking and nail-biting (we will talk more about this ‘classical’ swish a little later).
*However, I would define the swish as a technique that chains or links two representations (typically two pictures) using a sliding submodality shift, in order to redirectionalize the mind.
--I think both descriptions are accurate, each points out different aspects—and each is also incomplete.
As an example any technique that links a trigger picture with an outcome picture by making the trigger picture shrink, as the outcome picture gets bigger, is in my mind a swish pattern.
--That definition omits the very important criterion that the outcome picture is a desired self-image, not a specific behavior (more on this later).
Obviously techniques that are swish patterns under my definition, would not necessarily be swish patterns under Steve’s definition, but this is semantics.
--I think it is much more than semantics. If someone describes a suspension bridge as one that is suspended from cables, and later someone else describes a bridge built entirely of bricks as a suspension bridge, that is simply not true, even if it’s a useful bridge. And if you are building a suspension bridge, but you leave out the cables, it won’t work very well. The swish was described in great detail about 30 years ago, so that word has a very specific meaning. Using the word “swish” for an avocado and cheese sandwich isn’t useful, even if the sandwich is nourishing.
Does this matter? Well, certainly if you are teaching an NLP Trainers Training, then it is important. Trainers should be able to ‘speak the language’ of NLP in a way that allows them to communicate with each other. But if you are working with a client, or even teaching an NLP Practitioner course, it’s less clear that overly ‘standardized’ NLP terminology provides any substantive benefit to your client or students.
--If I’m working with a client, I wouldn’t use any NLP terminology at all.